W

WHY ADAM

Passion + Talent + Service

And don't forget the Special Sauce

1. Passion

I ask questions.

I listen.  

I connect the dots.  

 

I’m not only intellectually curious, but I’m also emotionally engaged in your story.

 

This duality is important, because a powerful speech needs to connect on both levels.

 

 

 

 

To be credible, you need data; to be persuasive and memorable, you need emotion.

2. Talent/Experience

  • I'm a creative, award-winning writer and messaging strategist

  • With 25 years of standout experience in speech writing, brand strategy, public relations, magazine publishing, and content marketing

 

I've served as a ghostwriter and speechwriter for numerous executives and opinion leaders, including:

  • Qualcomm co-founder Irwin Jacobs

  • Paralympian and Motivational Speaker Lex Gillette

  • Google executive Gretchen Bladek

  • Amit Singhi, COO and CFO, Global Executive - Champion of financial and operational transformation for Piston Group, FLIR Systems, Ford Motor Company, and G.M.

  • Retired General Colin Powell/America's Promise

  • GTE Wireless CEO Lindsey Burroughs

  • District Attorney Ed Miller

  • AVID Founder and CEO Mary Catherine Swanson 

  • San Diego State University President Elliot Hirshman

  • San Diego Community College District Board of Trustees

I wrote a chapter for a college-level textbook on strategic communications, appeared on marketing podcasts, and regularly blog about speech writing and communications.

3. Service/Accessibility

If you’ve dealt with an agency before, you know the routine.

 

Your initial call is with the agency director, after which he disappears into thin air and you're assigned a junior-level writer.  

 

I operate differently.

 

You have one point of contact. You deal exclusively and only with me. I prefer it that way and so do my clients.  

A proud UCLA grad, I live in beautiful San Diego, where I was born and raised.  

4. Special Sauce

Who’s the best at engaging an audience?

 

Hollywood storytellers, right?

 

To ensure that my clients effectively engage and connect with their audience, I employ the same writing methodology used by successful Hollywood screenwriters. Theme, structure, story arcs, momentum, and pace –- that's what keeps me up at night!

 

 

 

 

 

 

 

 

 

 

 

 

When I'm not doing client work, I'm coaching tee-ball, working on my play (about the Father of Public Relations), or hanging with my family.